Giant Eagle Modernizing In-Store Product Management

Giant Eagle Modernizing In-Store Product Management

Giant Eagle is doing the job with Plantensive on strengthening purchaser encounter by means of strategic classification management technological innovation at the grocer’s 216 supermarkets and 274 GetGo usefulness suppliers.

“More than at any time, vendors need to genuinely understand the procuring behaviors and preferences of their neighborhood consumers – and to adapt when they change,” explained Rhonda Stinson, government director and group administration apply lead at Lancaster, Pa.-primarily based Plantensive, a MorganFranklin Consulting company. “While numerous stores wrestle to obtain a range of siloed info, Giant Eagle, by bringing info into a one supply of truth, is transforming its capacity to give clients what they need to have.” 

[Read more: “Giant Eagle Opening 1st Ground-Up GetGo Drive-Thru Location“]

The solution will help the retailer to make knowledgeable choices about product or service placement within just their outlets, knowing specifically what prospects want, and the place and how they want to get it. Plantensive will assist go Giant Eagle to the Blue Yonder Category Administration suite. This process delivers highly effective new capabilities, amongst them spatially examining macro and micro house and tracking solution allocation at the keep and even shelf-house degree. This will generate effectiveness and guarantee that items align optimally with the personal wants of each and every store’s prospects. The technique also facilitates extra successful collaboration amid retail store professionals, supply chain administrators and merchandising leaders to improved meet client requires.

“Plantensive joined Giant Eagle as an seasoned Blue Yonder group administration companion, which was essential for us in this implementation,” famous Giant Eagle VP of Merchandising Organizing, Operations and Analytics Scott McNeely. “We are looking ahead to our improved guest practical experience and elevated collaboration with the up to date answer as our groups go on partnering to speed up our class administration initiatives.”

According to Stinson, when actual effectiveness figures may possibly change, merchants commonly start out to see amplified margins within just the initial year of implementation.

With virtually $10 billion in annual product sales, Pittsburgh-primarily based Large Eagle operates a lot more than 490 outlets through western Pennsylvania, north central Ohio, northern West Virginia, Maryland and Indiana. The company is No. 36 on The PG 100, Progressive Grocer’s 2022 checklist of the leading food items and consumables stores in North America.